FEMALE ENTREPRENEURS –
THE SECRETS OF THEIR SUCCESS
The comparative investment numbers between male- and female-led start-ups is stark. 91% of venture capital money continues to fund businesses founded solely by men, with only 1% invested in businesses founded solely by women.
In her second book, Ruth Saunders uses the wisdom and insights of fifty-two female entrepreneurs to encourage every woman who has dreamt of being an entrepreneur, but hasn’t yet taken the leap, to take the first steps towards realising her dreams. Ruth also encourages the Government and the corporate world to embrace the huge value that female entrepreneurs bring to our society and economy.
“This book is a MUST HAVE for any budding entrepreneurs. It’s an essential ‘how to’ guide, offering insights and endless pearls of wisdom that give you the courage to jump in and go for it.”
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“Packed with great case studies and examples, this book highlights the key pathways – and obstacles – to success for female entrepreneurs and helps you to navigate them.”